Triumph Motorcycles is in Debt

>> Sunday, January 02, 2005

The Evening Standard reports on its website that Triumph is now operating at a loss. It had seen successes after launching new lines of motorcycles in previous years.

I think there are three types of bikers: the cruisers (harleys, big bore V-Twins), the racers (crotch rockets), and commuters (all those folks in Asian countries who ride 250cc bikes). Triumph never really hit it big with either of these demographics.

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Southern California-based affiliate marketer, blogger, beer drinker, and founder of the HeatWave Riding Club. Been riding since 1985.

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