The Honda Fury - Yet Another VTX

I knew it all along, this new Honda Fury that everyone's been raving about is just another VTX...

honda fury
I knew it all along, this new Honda Fury that everyone's been raving about is just another VTX. They took their VTX 1300 engine (1312cc, 52°) and slapped it on a different chassis.

And now metric fanatics are saying this is going to erode away at Harley's market.

Yeah, right, as if the VTX ever eroded away at Harley's market.

Ok, it looks like a nice bike. I'm not sure I like the radiator on a raked out bike. But, I'm sure Honda will sell these things. But they'll only sell them to people who already love the VTX. They're not going to sell them to Harley riders.

Either you're a Honda rider, or a Harley rider, or a Yamaha rider. Brand loyalty is pretty fierce in the cruiser world. This bike isn't going to take any more sales away from Harley than Harley has taken away from Honda.

The problem with Honda, which Dale Franks identified, is that they don't invest themselves into the cruiser-riding community. Harley is always doing stuff with its customer base, reaching out to them, and even riding with them, mainly because what Harley sells is a lifestyle, not so much a motorcycle.

Whereas Honda is throwing motorcycles at people who are wanting to buy a lifestyle.

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