Motorcycle Dealers Can Blog Too

D&S Harley-Davidson of Medford, OR is now blogging. Maybe I haven't been around the blogosphere all that much, but this is the fir...

D&S Harley-Davidson of Medford, OR is now blogging.

Maybe I haven't been around the blogosphere all that much, but this is the first motorcycle dealer I've seen maintaining a blog.

So what do motorcycle dealers blog about? Well here's what their introduction has to say...
There are so many things that happen at the dealership every week that we'd like to share with you - news about our riders, our employees, our bikes. This is a space to talk about everything from torque to riding tips, the best backroads and our favorite gear. And this gives us a place to answer your questions and concerns - personally. We hope it becomes an important part of our relationship with you.
Thus far, their only "real" post is about a customer who bought a Road Glide. It'll be interesting to see if dealer-blogging catches on. I know that in the real estate market, realtor-blogging is hot. And being deeply entrenched in the Internet-marketing industry, I happen to know that blogs do well at capturing traffic off of search engines as opposed to traditional websites. Blogs are great tools for customer acquisition.

Visit the D&S Harley Davidson blog here:
http://www.dsharley.com/blog/

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  1. Thanks for the post!

    I have been the graphic designer/webmaster for D&S Harley-Davidson for about a year and helped set up their blog.

    I can tell you that thanks to their smart and savvy management, they are a truly progressive, forward-thinking dealership. With most clients, it is usually I who tries to explain the benefits of using the internet to advance, or enhance a business. But with D&S, convincing the client is not an issue. They are the ones who have taken the lead.

    And it's not just about selling motorcycles and gear... they truly understand and are focused on the community aspect of the bike riding lifestyle. And blogging is, if nothing else, an extension of the community.

    ReplyDelete

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